Jennifer Alexa Paulino is a powerhouse in business strategy, cultural insight, and legacy-driven impact (philanthropy). With over a decade of experience across business management, nonprofit development, marketing, and PR, she brings a rare gift for aligning bold vision with meaningful results.
Her career launched at Univision, where she led campaigns that moved the local market in Philadelphia. She focused on connecting brands and local businesses with the rich Philadelphia audience. She later brought brands like Tequila Don Julio to life through immersive experiences that honored culture, community, and economic power. After a run in the for-profit space, she took her expertise to the nonprofit world to help build a bridge between corporate giving to social impact leading her to leadership roles at premier organizations like ALPFA and We Are All Human.
Today, Jennifer is the founder of TLI Studios, a boutique creative strategy studio helping athletes, business owners, and creatives transform their platforms into purpose-driven ecosystems. To date, her work has helped raise over $15 million for community impact initiatives and increase revenue for businesses by over 50% year over year. Recently she served on the leadership team of ELYXIUM, supporting the growth of their sports practice and creating strategies to break into the dense market.
Over the years she has advised NFL champions, MLB All-stars, and NBA leaders—guiding them in building businesses, shaping legacies, and using their influence with intention. Jennifer is known for her strategic clarity, heart-led leadership, and unmatched ability to turn potential into purpose.
TLI Approach
The Leverage Index is our approach to helping leaders identify the single point of leverage that has the power to change everything. Rather than spreading effort thin, we focus on uncovering where strategic attention, structure, or decision making will produce the greatest return.
Our work is grounded in the belief that the world’s most overlooked communities and leaders often hold the greatest untapped potential. By pairing cultural insight with disciplined strategy, we help visionaries capitalize on their leverage point to maximize outcomes that are sustainable, responsible, and enduring.
Intention over Planning
We don’t believe in doing more just to feel busy. We believe in paying attention. Listening closely. Asking better questions until the thing that actually matters rises to the surface. Then we build around that.
Confidence Unlocks Doors
The beauty of your story is that it’s still unfolding, and your business gets to grow with it. It doesn’t need to explain everything or be perfect. It just needs to feel right for where you are now while delivering results that grow with you.